Half a century ago in the year 1965 Haj Hussein Al Asmar started the business of precious metal trading in Kuwait, with his experience the business was expanded in to wholesale and retail trading. In the mid of 1980s the branch was open in the city of Jordan later in 1989 another branch opened in Kuwait.

Later in 1990s Haj Hussein moved to Jordan and started new Jewellery wholesale and retail shop in the name of Asmar Jewellery. After few years Ahmad Asmar taken in charge and developed the business with his ideas and opened a new branch in Al-Shmaisani, Amman, Jordan.

With his knowledge and experience in the precious metal and Jewellery trading, he decided open a bullion business together with his partner in Dubai and other places.